M Missoni Manifesto

A manifesto that declares the core values of M Missoni, as well as the mission statements of Margherita M. Missoni, the new creative director of the brand.

Received by the press, selected retailers, friends and family, this limited edition collector’s box included not only words written by Margherita, but also much unseen material from the Missoni archive in the form of prints and photos. It was intended to be a journey to the viewer to, literally, manifest the new era of M Missoni. All the material was selected by Frank Studio together with the brand.

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M Missoni Manifesto

Art Direction & Creative Content

Together with Margherita Maccapani Missoni, Frank Studio carefully selected all the material for the manifesto box, which included prints and photos from the Missoni archive. We curated then all its content, such as the brochure, cards and poster, from the choice of paper right up to the final printed version.

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Frank Studio is a Milan-based, digital at heart agency that offers integrated solutions and full e-commerce related services for fashion and design brands helping them grow their business & awareness. Discover our works